Pi Slice & MicroWorld launches the first microcredit platform in MENA

On Thursday 14 of March 2013, Pi Slice in partnership with launches a new microcredit platform in Middle-East.

How this partnership was born?

On one side, we have Pi Slice. Pi Slice was founded by Genny Ghanimeh in March 2012 with two goals: reduce unemployment and financial exclusion in MENA.

Pi Slice has been working to bring a unique proposition to MENA individuals and companies who wish to make a social impact via small online loans. These loans give such 'micro-entrepreneurs' the opportunity to develop their business activities and hence improve their lives and the ones of their families, as well as enabling microfinance institutions (MFIs) to build a sustainable future for the industry. Headquartered in Dubai, with a branch in Beirut, it is supported by tier one strategic partners and a highly motivated and qualified team; board members include many prominent figures from the region.

On the other side, there is a European microcredit leader: MicroWorld who combine a strong social mission with business methodology and whose aim is to promote the growth of microcredit in developing countries. MicroWorld is designed to maximize social impact through efficient, sustainable and scalable business practices.

To establish itself in the microfinance sector, Pi-Slice needed the knowledge and the know-how of a microfinance leader., a European microcredit social business, matched the quest. It has already launched a number of successful microcredit platforms in Europe that have enabled individuals and corporations - such as Accenture, Capgemini, GDF Suez and Sogeti - to finance the businesses of micro-entrepreneurs in Peru, Senegal, Madagascar, Lebanon, Cambodia, and Tajikistan.

Sources : Ameinfo,, Pi Slice


This article is part of the special report: